Selling the Invisible : A Field Guide to Modern Marketing
Book Details
Written by Harry Beckwith.
Buy this on Amazon
($22.95)
Editorial Review (from Amazon.com)
A comprehensive guide to service marketing furnishes tips and advice on how one can apply one's business knowledge to any area of sales and marketing, from a home-based consultancy to a multinational brokerage firm.User Reviews (0) Login or create an account to write a review.
This book does not yet have any reviews.
